
Domestic Growing
Harvest-Fresh Food, Grown at Home
It’s our mission to help people reconnect with the food they eat, and our Urban Cultivator systems make that possible — compact, automated units that bring professional growing technology into the heart of your kitchen.
No soil, no chemicals, no guesswork — just clean, reliable growth 365 days a year. Each tray produces nutrient-dense greens that are richer in flavour, higher in vitamins and completely free from the residues found in most supermarket produce.
It’s growing made simple: no pests, no mess, and no waiting for the right season. Just simple, nutritious food — packed with vitality and goodness — always ready to harvest, always within reach, right at the point of consumption.
Why Microgreens? Small Plants, Big Nutrition
Microgreens are the early growth stage of familiar plants like broccoli, radish, pea, basil and sunflower — but at this young stage, they contain four to forty times more vitamins, minerals and phytonutrients per gram than their mature leaves.
They’re concentrated powerhouses of nutrition: rich in vitamin C, E and K, packed with antioxidants, and naturally high in enzymes that support digestion and immune function.
When grown and harvested fresh, microgreens retain these delicate nutrients that are easily lost during transport or refrigeration.
Studies show that after just three days of storage, conventional leafy greens can lose around 30% of their vitamin content, and under poor conditions, crops like spinach can lose up to 90% of vitamin C within 24 hours.
By growing at home, you bypass that entirely — harvesting moments before you eat, when flavour and nutrition are at their absolute peak.
The iGrowing X Urban Cultivator Partnership
At iGrowing, we collaborate with innovators who share our vision for better access to clean, healthy food — which is why we’ve partnered with Urban Cultivator, pioneers in compact, automated indoor growing systems.
Their technology brings professional cultivation into everyday spaces, regulating light, humidity and watering automatically for perfect growth year-round. The result is reliable, harvest-fresh produce 365 days a year — no soil, no chemicals, no pests, no waste.
Using less water, no chemicals, and travelling zero miles, the Urban Cultivator helps you grow food that’s better for your health, wellbeing and the planet. Backed by iGrowing’s expertise, you’ll have the guidance and support to get the most from your system — transforming your kitchen into a living source of freshness, flavour and vitality.
A Daily Connection to Better Food
Growing at home isn’t just about what you eat — it’s about how it makes you feel, and the lasting impact it has on your health and wellbeing. It’s the quiet satisfaction of watching life unfold in your kitchen, the confidence of knowing exactly what’s gone into your food, and the joy of eating something alive with freshness and vitality.
Each tray you grow reduces packaging waste, food miles and chemical exposure — while restoring something far more meaningful: a genuine connection to what nourishes you and your family.
Healthy, clean and always within reach — this is food as it should be: living, growing, always there and ready when you need it.